Or as the sub-title succintly puts it: reinventing the workplace for the 21st Century.
This book is an easy read, and full of straightfoward principles.
The primary thesis here is that radical management is about generating in-demand output that involves people with a common passion and who are good at what they do.
And at the outset he quotes the American philosopher to lay a foundation for the aim of the book:
“If a factory is torn down but the rationality which produced it is left standing, then that rationality will simply produce another factory.”
Its about continuous innovation, and whilst the principles he puts forth have been separately “discovered” before he states that its through the interlocking nature of them as a whole that will have great impact.
These principles are:
1. focus work on delighting the client
2. do work through self-organising teams
3. do work in client-driven iterations
4. deliver value to clients each iteration
5. be totally open about impediments to improvement
6. create a context for continuous self-improvement by the team itself
7. communicate through interactive conversations
For me, it is about the client. And although not every client would welcome it, incremental innovation does indeed have benefits to both the provider and the client.
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